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SNAP TO IT!

Aug. 18, 2016 min read

By Planned Parenthood of the Pacific Southwest

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Did you know Planned Parenthood of the Pacific Southwest is on Snapchat?

Snapchat—a social mobile app that allows users to send and receive photos and videos that disappear after 24 hours—is a favorite among young people: Over 45 percent of its users are under age 25. The disappearing-content feature is highly valued by teens and young adults, and allows Planned Parenthood to provide education on sensitive topics.

This year, our Community and Government Relations department won Planned Parenthood’s Digital Excellence Award for creative use of Snapchat in providing accessible, medically-accurate, and inclusive sexual health information.

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