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PLANNED PARENTHOOD MAR MONTE

WEBSITE PRIVACY POLICY

 

Updated and Effective as of:  February 1, 2024

 

Planned Parenthood Mar Monte (“PPMM”) is committed to protecting your privacy. This Privacy Policy describes how and why we collect information from you or about you through our website at https://www.plannedparenthood.org/planned-parenthood-mar-monte (our “Website”), how we might use or disclose this information, and how you may update or delete certain information about you from our system. The words “you” and “your” herein refer to each Website visitor or user and “we,” “us,” and “our” refer to PPMM. Please note that, unless we define a term in this Privacy Policy, all capitalized terms used herein have the same meanings as in our Terms of Use. Please therefore make sure that you have read and understand our Terms of Use. 

 

By accessing, browsing, and/or using the Website, you are deemed to have accepted the terms of this Privacy Policy. If you do not agree with any part of this Privacy Policy, please do not use the Website. 

 

Note that this Privacy Policy does not apply to the collection and use of protected health information (PHI). Our use, disclosure, and other practices regarding PHI can be found on our Notice of Privacy Practices. 

 

If you are accessing our Website from a country outside of the United States, please note that our Website and the information contained in it is not provided for or directed to you.

We may revise this Privacy Policy from time to time. If we make significant changes to this Privacy Policy, we will post the revised Privacy Policy here. Each version of this Privacy Policy will be identified at the top of the page by its effective date.

 

We use the term “Personal Information” in this Privacy Policy to mean any data or information that identifies, relates to, describes, is capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular person. It does not include information that is considered de-identified under applicable law and as stated above, information that is PHI. 

COLLECTION AND USE OF PERSONAL INFORMATION

We collect Personal Information that (A) you provide to us, (B) we receive from third party sources, or (C) we collect automatically, as described below:

Personal Information You Provide to Us

This is information that you explicitly take steps to share with us, including but not limited to the following categories:

  1. Contact Information. For example, first and last name, email address, postal address, phone number, your country or region, or communication preferences. 
  2. Donation Information. For example, first and last name, payment information, billing address, profession, or donation history. [Please note we may utilize third-party providers to process donations on our behalf.]
  3. Demographic Information. For example, age, ethnicity, race, or sexual orientation.
  4. Inquiry and Communications Information. For example, information provided in custom messages sent through web forms on our Website, in chat messages, to a PPMM email address, or via phone. 
  5. Marketing Emails and Blog Information. For example, email address and applicable interests and communication preferences. If you wish to stop receiving email messages from us, simply click the “unsubscribe link” provided at the bottom of the email communication. Note that you cannot unsubscribe from certain services-related email communications (e.g., account verification, confirmations of transactions, technical or legal notices).
  6. Information Provided to Us Through Your Use of the Service. For example, any files, documents, videos, images, data, or information you choose to upload or transmit through your communications with us or your use of our Website (collectively, “User Content”). User Content and any information contained in the User Content, including Personal Information you may have included, is collected and maintained by us. 
  7. Events, Surveys, and Promotions. For example, if you fill out any forms or participate in our events, surveys, competitions (contests/sweepstakes), or other promotional events, you may be asked to provide your contact information (such as your name, email, and phone number, postal code), your demographic information (as defined above), and any other information requested on the form, at sign up, or as part of your competition entry, including photos/videos (each, as applicable). On occasion, you may also provide your shipping and billing information for purposes of claiming a prize.  
  8. Job Application Information. If you apply for available positions through our Website, we may ask you to provide Personal Information, including your full name, date of birth, phone number, email address, career and educational history, areas of expertise, resumes or CVs, writing samples, letters of recommendation, social media profiles, demographic information, criminal record history, or other information which may be obtained in a background check.
  9. Other Personal Information that you provide to us online, by phone, or in person.

 

Personal Information We Collect from Third Parties 

This is information we may receive from third parties, such as community partners, including but not limited to the following categories: 

  1. Other Planned Parenthood Organizations. We may receive Personal Information, such as your contact information, from other Planned Parenthood entities, such as Planned Parenthood Federation of America, the Planned Parenthood Action Fund, and other Planned Parenthood affiliates (collectively, “Planned Parenthood Organizations”). 
  2. Other Individuals Who Interact with Us. We may receive your information from other individuals who interact with us. For example, we may receive your contact information from one of our donors who thinks you might also be interested in our health care services or in supporting our mission.
  3. Social Media. When an individual interacts with us through various social media networks, such as when someone “Likes” us on Facebook or follows us or shares our content on Google, Facebook, X (formerly known as Twitter), or other social networks, we may receive some information about individuals that permit the social network to share their information with third parties. The data we receive is dependent upon an individual’s privacy settings with the social network. Individuals should always review and, if necessary, adjust their privacy settings on third-party websites and social media networks and services before sharing information and/or linking or connecting them to other services. 
  4. Service Providers. Service providers that perform services solely on our behalf, such as survey and marketing providers and payment processors, collect Personal Information and often share some or all of this information with us. The information may include contact information, demographic information, payment information, information about your communications and related activities, and information about your orders. 
  5. Community Partners. We may receive your information from our community partners, such as organizations or entities that align with our mission and vision, that may partner with us to offer products and/or services or run specific campaigns. 
  6. Other Sources. We may also collect Personal Information about individuals from, for example, publicly available sources, third-party data providers, brand partnerships, or through transactions such as mergers and acquisitions. We use this information to operate, maintain, and provide to you the features and functionality of our Website, as well as to communicate directly with you, such as to send you email messages about products and services that may be of interest to you.   

 

Personal Information We Automatically Collect

We and our third-party partners may automatically collect information about you when you visit our Website, read our emails, or otherwise engage with us. The personal information we collect as outlined in this section is only visible to PPPM in aggregate and not on an individual user basis. We typically collect this information through tracking technologies, including “cookies” and other related technologies. “Cookies” are text files that a web server places on your computer or device to help the web server keep track of information related to your use. Cookies cannot be used to run programs or deliver viruses to your computer. 

Information collected by cookies and other related technologies may include:

Information about the computer, tablet, smartphone, or other device you use. For example, your IP address, browser type, Internet service provider, device type/model/manufacturer, operating system, date and time stamp, and a unique ID that may allow us to uniquely identify your browser, mobile device, or your account, and other such information. We may also work with third-party partners to employ technologies that permit us to recognize and contact you across multiple devices, including through the application of statistical modeling tools. 

  1. Information about the way you access our Website and Emails.  For example, the site from which you came and the site to which you are going when you leave our Website, how frequently you access the Website, whether you open emails from us or click the links contained in our emails, whether you access our Website from multiple devices, and other browsing behavior and actions you take on our Website.
  2. Information about how you use our Website. For example, the pages you visit, the links you click, the ads you view and click on, videos you watch, and other similar actions when you visit our Website. We may use third-party tools to collect information you provide to us or information about how you use our Website, and we may record your mouse movements, scrolling, clicks and keystroke activity and other browsing or purchasing behavior on the Website. These tools may also record information you enter when you interact with our Website or engage in chat features through our Website.
  3. Information about your location. For example, general geographic location that we or our third-party providers may derive from your IP address. 
  4. Analytics information. For example, analytics data or third-party analytics tools such as Google Analytics help us measure traffic and usage trends for our Website and to understand more about the demographics of our users. You can learn more about Google’s practices at http://www.google.com/policies/privacy/partners and view its opt-out options at https://tools.google.com/dlpage/gaoptout.

We may link or combine your activities and information collected from you on our Website with information we receive about you from third parties or with information we collect automatically through tracking technologies. This allows us to provide you with a personalized experience on our Website regardless of how you interact with us.

If you would prefer not to accept cookies, most browsers will allow you to: (i) change your browser settings to notify you when you receive a cookie, which lets you choose whether or not to accept it; (ii) disable existing cookies; or (iii) set your browser to automatically reject cookies; however, doing so may negatively impact your experience using the Website, as some features of the Website may not work properly without cookies enabled. You may also set your email settings to prevent the automatic downloading of images that may contain technologies that would tell us whether you have accessed our email and performed certain functions with it.

We and our third-party partners may also use cookies and tracking technologies for advertising purposes. For more information on steps that you can take to protect your digital privacy in relation to abortion-related information and services, please consult the educational material published by Digital Defense Fund, “Guide to Abortion Privacy”. For more information about our use of tracking technologies, please see the section titled “Third-Party Data Collection and Online Advertising” below.

 

Why We Use Your Information

We may use Personal Information we collect for: 

  1. Advocacy and Organizing: We work to advance our advocacy and organizing capacity to further our mission, including by using your Personal Information to share your stories and testimonials (with your consent), deliver your petitions and action messages, and organize and host related events. We may also use your Personal Information to organize educational or advocacy campaigns and to mobilize volunteers and activists in support of our mission.
  2. Website Optimization and Personalization: We work to provide our users with a secure and optimized experience when engaging with our Website. To do this, we may use your Personal Information to enhance and personalize your user experience, to monitor and improve our Website, and to improve the effectiveness of our Website content, offers, advertising, communications, and customer service. We may also use the information collected through tracking technologies to: (a) remember information so that you will not have to re-enter it during your visit or the next time you visit our Website; (b) provide custom, personalized content and information, including targeted content and advertising; (c) identify you across multiple devices; (d) provide and monitor the effectiveness of our Website; (e) monitor aggregate metrics such as total number of visitors, traffic, usage, and demographic patterns on our Website; (f) diagnose or fix technology problems; and (g) otherwise to plan for and enhance our Website.
  3. Fundraising: We rely on support from our generous donors to enable our operations and may use your Personal Information to process any donations and solicit donations.
  4. Outreach and Research: To support our mission and educate our supporters, we may share information with you about issues of concern or importance to PPMM. To do this, we may use your Personal Information to communicate with you about opportunities to support our mission through various channels, including targeted advertising, based on your engagement profile.
  5. When Required by Law, to Prevent Fraud, and Protect Our Rights or Others’ Rights: As a nonprofit, we must submit donation reports to governmental entities where required by law and to fulfill other legal obligations. We may use your Personal Information to fulfill those obligations. In addition, we may need to use your Personal Information to prevent fraud or to protect our rights or others’ rights.     

If you choose to contact us, we may need additional information to fulfill the request or respond to inquiries. We may provide you with additional privacy-related information or notices where the scope of the inquiry/request or Personal Information we require falls outside the scope of this Privacy Policy. In that case, any such additional privacy notices will govern how we may process the information provided at that time. 

 

OUR DISCLOSURE OF PERSONAL INFORMATION

 

We may also share Personal Information with third parties.  Our disclosure practices include the following: 

  1. Other Planned Parenthood Organizations: We work together with, and may share your Personal Information with, other Planned Parenthood Organizations to create a coherent experience for Planned Parenthood supporters and the public, and to maximize our impact nationwide. Each Planned Parenthood Organization is its own separate organization with its own policies, procedures, and practices. When we share your Personal Information with any other Planned Parenthood Organization directly, their own privacy practices and operations govern how they process your Personal Information. For more information about how each Planned Parenthood Organization processes your Personal Information, please review their respective privacy notices. 
  2. Partner Organizations: To enable more effective advocacy and organizing, we often partner with other organizations to further the reach of our work. We may share your Personal Information with our partner organizations to further those efforts and bolster our respective capacities for furthering our missions.
  3. Service Providers: We work with a variety of service providers who help us process your Personal Information, such as to facilitate the operation of our Website and health care facilities and to support our fundraising, marketing, communications, and advocacy programs.
  4. Ad Networks and Advertising Partners: We work with third-party ad networks and advertising partners to deliver advertising and personalized content on our Website, on other websites and services, and across other devices. These parties may collect information directly from a browser or device when an individual visits our Website through cookies or other data collection technologies. This information is used to provide and inform targeted advertising, as well as to provide advertising-related services such as reporting, attribution, analytics and market research. For more information on steps that you can take to protect your digital privacy in relation to abortion related information and services, please consult the educational material published by Digital Defense Fund, “Guide to Abortion Privacy.” For additional information on ad networks and advertising partners, please see the Third-Party Data Collection and Online Advertising section.
  5. Business Transaction: We may take part in or be involved with a business transaction, such as a merger. We may disclose Personal Information to a third party during the negotiation of or in connection with such transaction but, to the extent permitted by applicable law, we will only disclose Personal Information upon the third party agreeing to the same or stronger protections for your Personal Information than are set forth in this Privacy Policy.  
  6. Legal Obligations and Rights: We may disclose Personal Information to third parties: 
    1. in connection with the establishment, exercise, or defense of legal claims; 
    2. to comply with laws or to respond to lawful requests and legal processes; 
    3. to protect our rights and property and the rights and property of others, including to enforce our agreements and policies;
    4. to detect, suppress, or prevent fraud; 
    5. to protect the health and safety of us and others; or 
    6. as otherwise required by applicable law.
  7. With Your Consent: We may disclose Personal Information about you to certain other third parties or publicly with your consent or at your direction. For example, with an individual’s consent or at their direction we may post their testimonial on our Website and other publications. 

 

THIRD-PARTY DATA COLLECTION AND ONLINE ADVERTISING

We may display targeted advertisements to you on third-party websites and social media sites, such as Facebook and Instagram, to fundraise and build support for our advocacy, organizing, and education priorities. We may permit third party online advertising networks, social media companies and other third-party services, to collect information about your use of our online services over time so that they may play or display ads on other websites or services you may use, and on other devices you may use. Information used for targeted advertisements may be collected through tracking technologies, such as cookies, web beacons, embedded scripts, location-identifying technologies, and similar technology, which recognize the device you are using and collect information, including click stream information, browser type, time and date you visited our Website, AdID, precise geolocation, and other information. 

Targeted advertisements help us reach people who are most likely to take action or have interest in our health care services or mission. In doing so, we may share your Personal Information with third-party advertisers to serve targeted advertisements to specific individuals, or to display ads to people who are similar to individuals who have engaged with us. These practices help us engage in effective advocacy, education, and organizing operations, support our fundraising efforts, and enable our teams to communicate more effectively with known and prospective supporters.

Specifically, we may engage in the following: 

  1. Social Media Widgets and Advertising.  Our Website may include social media features, such as the Facebook “Like” button, Pinterest, Instagram, X (formerly known as Twitter), or other widgets. These social media companies may recognize you and collect information about your visit to our Website, and they may set a cookie or employ other tracking technologies. Your interactions with those features are governed by the privacy policies of those companies.
  2. Social Media Platforms. We may display targeted advertising to you through social media platforms, such as Facebook, X (formerly known as Twitter), Instagram, and other social media platforms. These companies have interest-based advertising programs that allow us to direct advertisements to users who have shown interest in our health care services, advocacy and organizing work, while those users are on the social media platform, or to groups of other users who share similar traits, such as likely commercial interests and demographics. We may share a unique identifier such as a user ID or hashed email address with these platform providers, or they may collect information from our Website visitors through a first-party pixel to direct targeted advertising to you or to a custom audience on the social media platform. These advertisements are governed by the privacy policies of those social media companies that provide them. 
  3. Third Party Partners.  We work with a variety of third-party partners to provide advertising services. For example, we use Google Analytics to recognize you and link the devices you use when you visit our Website on your browser or mobile device, log in to your account on our Website, or otherwise engage with us.  We share a unique but anonymized identifier, like a user ID or hashed email address, with Google to facilitate the service. Google Analytics allows us to better understand how our users interact with our Website and to tailor our advertisements and content to you.  For information on how Google Analytics collects and processes data, as well as how you can control information sent to Google, review Google's website, “How Google uses data when you use our partners’ sites or apps” located at www.google.com/policies/privacy/partners/. You can learn about Google Analytics’ currently available opt-outs, including the Google Analytics Browser Ad-On here: https://tools.google.com/dlpage/gaoptout/.
  4. We may also utilize certain forms of display advertising and other advanced features through Google Analytics. These features enable us to use first-party cookies (such as the Google Analytics cookie) and third-party cookies (such as the DoubleClick advertising cookie) or other third-party cookies together to inform, optimize, and display ads based on your past visits to our Website.  You may control your advertising preferences or opt-out of certain Google advertising products by visiting the Google Ads Preferences Manager, currently available at  https://google.com/ads/preferences, or by visiting Network Advertising Initiative’s online resources at  http://www.networkadvertising.org/choices. For more information about these practices and your choices regarding cookies, please refer to the Control Over Your Information section here below. 

 

Control Over Your Information: 

To learn more about interest-based advertising and how you may be able to opt-out of some of this advertising, you may wish to visit the Digital Advertising Alliance’s (DAA) resources and/or the Network Advertising Initiative’s (NAI) online resources, at www.aboutads.info/choices  or http://www.networkadvertising.org/choices/. You may also be able to limit interest-based advertising through the settings menu on your mobile device by selecting “limit ad tracking” (iOS) or “opt-out of interest-based ads” (Android).  You may also be able to opt-out of some — but not all — interest-based advertising served by mobile ad networks by visiting http://youradchoices.com/appchoices and downloading the mobile AppChoices app. 

Please note that when you opt out of receiving interest-based advertisements, this does not mean you will no longer see advertisements from us or on our Website. Rather, it means that the online ads that you do see from DAA program participants should not be based on your interests. We are not responsible for the effectiveness of, or compliance with, any third parties’ opt-out options or programs or the accuracy of their statements regarding their programs. In addition, third parties may still use cookies to collect information about your use of our Website, including for analytics and fraud prevention as well as any other purpose permitted under the DAA’s Principles.

 

Third-Party Links:

Our Website may contain links to sites that are not operated by PPMM. You may be asked by those sites to provide Personal Information  or to release information you may have provided on our Website. You are not required to provide or release any Personal Information. We may also allow certain “widgets” (i.e., social share buttons) on our Website to allow users to easily share information to social media or other platforms. The third parties that own these widgets may have access to information about your browsing history on websites where the widgets are placed. We encourage you to review the privacy policies of any third-party websites you choose to link from our Website or social media platforms so that you can understand how those websites/platforms collect, use, and share your information. PPMM does not control, and is therefore not responsible for, the privacy policies or other content on third-party websites or social media platforms.

 

DO NOT TRACK SIGNALS 

Do Not Track” signals are requests by web browsers to disable a web application’s tracking of website or cross-site traffic. California law requires us to disclose how we respond to such Do Not Track signals. Our Website does not have the capability to respond to any Do Not Track configuration set in your web browser, so we do not disable tracking or take any other action in response.   

 

CHILDREN’S PRIVACY

Our Website is not directed to or intended for children under the age of 13, and we do not knowingly collect Personal Information from such children without parental consent. If we find out that we have inadvertently collected Personal Information from a child under the age of 13, we will take steps to remove such information from our systems. If you are under the age of 13, please consult a parent or guardian for help. 

 

OPT-OUT 

As noted previously, we may send you free newsletters and/or promotional information about services that we provide at PPMM. When you receive such communications from us, you will have the opportunity to “opt out” by following the unsubscribe instructions provided in the email you receive. 

 

NOTICE TO CALIFORNIA USERS AND RESIDENTS 

Under California Civil Code Section 1789.3, California users are entitled to the following specific consumer rights notice: If you have a question or complaint regarding our Website, please send an email to: [email protected]. You may also contact us by writing to Planned Parenthood Mar Monte, ATTN: Creative Department, 1691 The Alameda, San Jose, CA  95126. California residents may contact the Consumer Information Center of the California Department of Consumer Affairs in writing at 1625 North Market Blvd., Suite N-112, Sacramento, California 95834, or by telephone at (916) 445-1254 or (800) 952-5210.

Under the California “Shine the Light” law set forth in California Civil Code Sections 1798.83-1798.84, California residents are entitled to ask for a notice identifying the categories of Personal Information that we share with certain third parties for direct marketing purposes under certain circumstances and providing contact information for such third parties. If you are a California resident and would like a copy of this notice, please submit a written request to: [email protected].

 

NOTICE TO NEVADA USERS AND RESIDENTS

In addition to the privacy practices described above and consistent with Nevada Revised Statutes (NRS) Section 603A, PPMM reaffirms that it does not sell Personal Information collected by and/or through the use of our Website.

 

CHANGING OR DELETING PERSONAL INFORMATION

If you wish to update, delete, or correct any Personal Information you have provided through our Website, you may:

  • Send a written request to: Planned Parenthood Mar Monte, ATTN:  Creative Department, 1691 The Alameda, San Jose, CA  95126; or
  • Send an electronic request to: [email protected].

 

OTHER QUESTIONS OR COMMENTS

If you have any questions about this Privacy Policy, or any questions or concerns about our collection, use, or disclosure of your Personal Information, please contact us using any of the methods listed above. 


 

We and our third partners use cookies and other tools to collect, store, monitor, and analyze information about your interaction with our site to improve performance, analyze your use of our sites and assist in our marketing efforts. You may opt out of the use of these cookies and other tools at any time by visiting Cookie Settings. By clicking “Allow All Cookies” you consent to our collection and use of such data, and our Terms of Use. For more information, see our Privacy Notice.

Cookie Settings

We, and our third-party partners, use cookies, pixels, and other tracking technologies to collect, store, monitor, and process certain information about you when you access and use our services, read our emails, or otherwise engage with us. The information collected might relate to you, your preferences, or your device. We use that information to make the site work, analyze performance and traffic on our website, to provide a more personalized web experience, and assist in our marketing efforts. We also share information with our social media, advertising, and analytics partners. You can change your default settings according to your preference. You cannot opt-out of required cookies when utilizing our site; this includes necessary cookies that help our site to function (such as remembering your cookie preference settings). For more information, please see our Privacy Notice.

Marketing

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We use online advertising to promote our mission and help constituents find our services. Marketing pixels help us measure the success of our campaigns.

User Feedback and Session Replay

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We use qualitative data from LogRocket, UserZoom, Hotjar and AB Tasty to learn about your user experience and improve our products and services. LogRocket allows us to view session replays.