Proper Attire. It's Required for Entry.

CLEVELAND, OHIO -- PROPER ATTIRETM is making a lifestyle statement with the premiere of the new and stylish condom that is being called the “must-have” fashion accessory for women. Featuring a
chic package with a unique fig leaf print, PROPER ATTIRETM was designed to encourage women to feel
more comfortable about carrying and buying condoms. That’s why it’s “Required for entryTM.”

PROPER ATTIRETM proceeds will benefit Planned Parenthood Federation of America (PPFA).

“Some women are embarrassed to purchase and carry condoms. PROPER ATTIRETM was created for
this reason,” said Tara Broderick, CEO of Planned Parenthood of Northeast Ohio. “With its trendy feel
and fashionable packaging, women have the opportunity to be both safer and fashionable.”

With four trendy styles — Basic (regular); Color (colored); Dots (studded); XL (extra large) — PROPER
ATTIRE: Required for entryTM is a safe, yet fun and fashionable way to make sure you are properly
protected.

PROPER ATTIRETM condoms come three to a pack and will be sold at boutique shops and exclusive
hotels. They will also be available at Planned Parenthood health centers and will soon be sold online. The
suggested retail price of a three-pack is $6.00.

Reliable and effective, PROPER ATTIRETM condoms are not only FDA-tested, but undergo rigorous
quality assurance testing by the manufacturer as well as by independent laboratories. With increased
awareness about the spread of sexually transmitted infections, the practice of safer sex is of the utmost
importance.

Research shows that every year there are more than three million unintended pregnancies, and
approximately 19 million women and men will contract a sexually transmitted infection. In Ohio, every
year there are more than 100,000 unintended pregnancies and more than 62,000 cases of sexually
transmitted infections.

With PROPER ATTIRETM as the new “must-have” of the season, insist on a dress code. PROPER
ATTIRETM…it is required for entry.

For additional information:

Andrea Hagelgans, Senior Press Officer
Planned Parenthood Federation of America
212-261-4652 | email

Joanne Green, Communications Director
Planned Parenthood of Northeast Ohio
330-456-5329 x. 201 | email

Planned Parenthood of Northeast Ohio is a recent consolidation of Planned Parenthood of Greater Cleveland, Planned Parenthood of North Central Ohio, Planned Parenthood of Stark County, Planned Parenthood of Summit, Portage and Medina Counties, and Planned Parenthood of the Mahoning Valley. We provide essential reproductive health care services to more than 50,000 women and men in our local Northeast Ohio communities. We serve as a leader in breast and cervical cancer screening and prevention, as well as prevention and treatment of sexually transmitted disease. We supply medically accurate sexuality education to thousands of young people and their parents.

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