Press Release (10-14-09): Planned Parenthood of Delaware Partners with the Philadelphia Affiliate of Susan G. Komen for the Cure® to Offer Free Breast Exams on October 20, 2009

October Is National Breast Cancer Awareness Month


Emily Knearl
302-655-7296, ext. 36

Published: 10.14.09| Updated: 10.14.09

[Wilmington, DE] — In recognition of October as National Breast Cancer Awareness Month, Planned Parenthood of Delaware (PPDE) and the Philadelphia Affiliate of Susan G. Komen for the Cure® are partnering together to offer free breast exams at all PPDE health centers on October 20, 2009. 

“We see firsthand at our health centers that regular checkups save lives,” said Dequilla Hurford, VP for Medical Services of PPDE. “With approximately 16.7 million women uninsured nationwide, it’s critical that women have access to affordable, preventive health care, including cancer screenings.”

Women who do not have health insurance are more likely to postpone care and delay or forgo important preventive care such as cancer screenings, according to a Kaiser Family Foundation report. And women below the poverty level are less likely than women with higher incomes to have had a mammogram within the past two years.

National Breast Cancer Awareness Month aims to increase public knowledge about the importance of early detection of breast cancer. Nearly 200,000 women will be diagnosed with breast cancer this year in the United States, and approximately 40,000 women will die from it. Breast cancer screenings, such as breast exams or mammograms, help detect breast cancer in its earliest stages. In 2007, more than 850,000 women were screened for breast cancer at Planned Parenthood health centers across the country.

"In this current economic climate, more and more women find themselves without jobs and benefits… many are having to choose between putting food on the table for their families, or getting the mammogram that could quite possibly save their lives," said Elaine I. Grobman, Executive Director of the Philadelphia Affiliate of Susan G. Komen for the Cure.  "We are proud to support Planned Parenthood of Delaware in their efforts to empower these women in the fight against this disease and help their children live in the hope of a future free from breast cancer."

To make an appointment for a breast exam, women can call 1-800-230-PLAN (7526) or the appropriate number below.  Free exams are available on October 20, 2009 at all five PPDE health centers:

625 Shipley St.
Wilmington, DE 19801
805 S. Governors Avenue
Dover, DE 19904
3009 Philadelphia Pike
Claymont, DE 19703
Midway Shopping Center
Rehoboth, DE 19971
140 E. Delaware Ave.
Newark, DE 19711

About PPDE

The mission of PPDE is to ensure the right of all individuals to access the appropriate information and the services necessary to make and act on personal decisions related to their own reproduction, sexuality and health. Planned Parenthood provides family planning, prenatal care, nutrition counseling, abortion, cancer screening and prevention, health education, and more. The agency serves all three counties and has operated in Delaware for over 75 years.

About the Komen Philadelphia Affiliate

Nancy G. Brinker promised her dying sister, Susan G. Komen, she would do everything in her power to end breast cancer forever.  In 1982, that promise became Susan G. Komen for the Cure and launched the global breast cancer movement to save lives and end breast cancer forever by empowering people, ensuring quality care for all and energizing science to find the cures.  Up to 75% of net proceeds generated by the Komen Philadelphia Affiliate stays in its 13-county service area. The remaining goes to the national Komen for the Cure Grants Program. For the 2009-2010 season, the Affiliate invested $2.1 million in the form of grants to local organizations for their breast health and breast cancer awareness projects. 

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